Surveyonics - Online Survey Software

Preparing for a successful product launch
For your convenience and ease of reference, we have created a template of Product and Concept Testing Survey. You can use this template as such or modify it to suit your needs. Alternatively, you can design your own survey from scratch.

 Question: Please indicate your occupation. (Customize according to the product)
Working professional
Business owner

Other, please specify.
 Question: Please select the statement that describes your need for this product.
I need it badly.
I need this product.
I don't really need this product, but it might come in handy.
I don't need this product at all.
 Question: This product, according to you-
is fit to be launched.
needs considerable modifications and refinement before it is launched.
 Question: Please specify your gender.
 Question: Which of the feature(s) of the product do you not like?
 Question: How much would you be willing to pay for this product?
 Question: How important are the following factors to you when you buy something (any product)?
Very importantImportantSomewhat importantNot very importantNot at all importantDepends on what product it is
Brand value
After-sales service
Complaint follow-up
Comfort and convenience of use
Celebrity endorsement
Brand loyalty
Past experience
Aesthetic appeal
Desire to try something new
Easy of availability
 Question: How do you think this product compares with the other brands available in the market in terms of meeting your requirement?
There doesn't appear to be any significant difference between this one and the other brands.
This product appears to be a huge improvement over the ones currently available in the market.
 Question: Based on the description of the product, how would you rate it on the following parameters?
ExcellentGoodAveragePoorVery Poor
Visual appeal
 Question: What is your age? (Customize according to the product)
Below 20 years
Between 20 and 30 years
Between 30 and 40 years
Between 40 and 50 years
Between 50 and 60 years
Above 60 years
 Question: Which of the feature(s) of the product do you like?