Understanding Customer Loyalty
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The loyalty program design survey is created to find out what keeps customers loyal to a particular brand's product(s) and services.
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1. Was the staff in the store able to resolve your query regarding the product? Yes No Somewhat
2. Please specify how frequently do you buy our product (Insert the name of the product here). once a week once a month once in three months once in six months once a year Other
3. How friendly and helpful was the staff in the store in explaining the benefits of the product? Very friendly Friendly Disinterested Unfriendly Very Unfriendly
4. Please specify your gender. Male Female
5. In which category does your annual income fall? Under EGP 20,000 EGP 20,000 to EGP29,000 EGP 30,000 to EGP 39,000 EGP 40,000 to EGP 49,000 EGP 50,000 to EGP 69,000 EGP 70,000 to EGP 89,000 EGP 90,000 to EGP 109,000 $110,000 and above
6. Which age group do you fall into? 21 and Under 22 to 34 35 to 44 45 to 54 55 to 64 65 and Over
7. How would you rate this product? Very good Good Average Poor Very Poor
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